Summary:

Highly versatile and dynamic freelance copywriter with experiences across a wide variety of industries and categories – from consumer products & services to pharmaceuticals (patient, professional, and market access). Extremely flexible and collaborative, to be deployed as client and agency needs evolve. High degree of client/agency satisfaction has resulted in long-term freelance assignments with repeat engagements.

Freelance
(Nov 2005-Present)

Highlights: American Express, GQ, United Way, Costco, Verizon, Bertolli, NuvaRing, Labcorp, and too many pharmaceutical assignments to count. Also created edgy, humorous Instagram account for moms: MommyUnplugged
Agencies: McCann, FCB Healthcare, Cline, Davis & Mann, Havas, Glue, Vogel Farina, Lee Miller Creative, and Payer Sciences, to name a few.

October 2002 -
November 2005

Lyons Lavey Nickel Swift, Inc. (LLNS)
Copy Supervisor (Promoted from Senior Copywriter in January 2004)
Launched/branded FROVA— a treatment for migraine and ON-Q—a non-narcotic pain relief system. Responsible for all written communications, including ads, Web sites, Sales Aids, presentation materials, incentive program (produced mock radio show), videos, and newsletters. Consistently engaged in new business pitches and internal creative projects.

March 2000 -
January 2001

DirectPartners, New York, NY
Associate Creative Director (Writer)
Pitney Bowes / ClickStamp, Unipath, Corning, Netpliance, FT.com and various new business pitches. Along with print & television, created online marketing messages, including e-mails, banners, and an interactive game.

June 1998 -
March 2000

J. Walter Thompson (Direct), New York, NY
Senior Copywriter
Elizabeth Arden, Merrill Lynch, MetLife, Entergy, Freddie Mac, Sprint, Kellogg’s, Lever 2000, Bermuda, U.S. Marine Corps and Special Olympics

January 1996 -
June 1998

TMP Worldwide, New York, NY
Copywriter

Education:

Temple University, Philadelphia, PA
Graduated Magna Cum Laude (Dean’s List)
BA – Journalism (Concentration in Advertising)

Personal Interests:

• Endless pursuit of my edgy mom sitcom pilot getting picked up by a network

• Standup comedy – did it once 15 years ago but still talking about it

• Obsession with my Peloton